How to Check if Your Copywriter is Worth It
If you're interested to make money online, you're going to have to have a website. If you desire that web site to bring in money, it must be written really well. Unless you're good at copywriting already it's smart to engage the services of someone well-qualified to write the text on your web site. A skilled copywriter can help you rake in far more money than you could ever hope to see if you attempted to compose the text yourself. Evidently, not all copywriters are the same. Some are really talented. Some just wish they had talent and are trying to make a little money because someone told them writing online would be easy. Here are tips on how to figure the difference.
Does the copywriter have his or her own site? Any copywriter worth hiring is going to have his or her own web site that contains a bio, a few samples and a resume (and anything else the writer feels like sharing). If the writer doesn't have a web site, how can they tell you that they'll be able to help you with the one you are creating? Examine the copy on this web site. If it is loaded with errors this is not a good sign.
How well do you react to the copy on the copywriter's web site? This is more involved than simply noting grammar mistakes. Does the text cause you to have any type of emotional reaction? Does the web site copy cause you to like the writer? Does it make you feel like you wish to discover more about the writer and keep reading? Does it make you feel like you want to hire that writer immediately? Does the copy make you want to run the other way? Does website copy make you mad? These are all extremely vital reactions and they deserve your attention.
Carry out some background research on the copywriter. Try to look for reviews on online forums and unbiased websites. It's highly likely that the only reviews you are going to discover on the writer's web site are going to be good. Look online for the copywriter's name to see if there are any reviews or personal testimonials that are not run and can't be controlled by the writer you are checking up on. These reviews demand your extra attention. You should also ask the writer for a few references. Make sure that you follow up and actually contact those references and get an honest opinion from them.
It is important to actually read any samples provided to you by the writer. It is a good idea to ask for samples beyond those that are click to read displayed on the website. This is especially crucial when you're trying to hire a writer who claims to be an expert in a certain field. If the writing sounds like go a regurgitated Wikipedia article, you better find another copywriter.
There area lot of ways to find out whether or not a copywriter should be hired. It's vital to do your due diligence and look beyond the writer as a person and discover what you can about his or her reputation and character.